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The future we see is
New approaches to livestock and agriculture

As food self-sufficiency and environmental issues are being discussed, the way the livestock industry operates is about to change.
The livestock industry faces a wide range of issues, from environmental problems to management issues.
We will continue to explore new ways of farming and livestock production, incorporating sustainable recycling-based agriculture and even boosting tourism in Okinawa through local Wagyu beef, a specialty of Okinawa.

Values

values

  • Cherish the community

    Our employees come from inside and outside of Okinawa Prefecture. Their backgrounds are diverse, ranging from someone who joined us after graduating from an agricultural school in Hokkaido to someone who previously worked in the liquor wholesale industry in the Kanto region.
    There are families who were born and raised locally and all of their siblings work at Motobu Ranch.
    Although there are various workplaces, such as ranches and restaurants, the company has a warm atmosphere that is typical of Okinawa, where smiles are everywhere when you meet.

  • Don't be afraid to fail

    This may be close to the belief that has remained unchanged since the company's founding.
    Using Orion beer pomace was the result of trial and error, with failure treated as learning. The culture of "trying new things" is deeply rooted in the daily management of raising good cows, and improvements are made every day, down to every gram of feed.

  • Take responsibility from start to finish

    Because we practice circular agriculture, from raising cattle, feeding them to returning the cattle to the environment, we are very committed to taking responsibility from start to finish.
    Every day we raise Wagyu beef that we can deliver with confidence, knowing it is safe and secure, because we have raised it ourselves.

About

Our Features

  • Work-life balance

    • Parenting moms and dads
    • Brothers who join the company as a family
    • Transferees from outside the prefecture

    As our organization expands, we are building systems and mechanisms that suit each employee's career and work style. Because we want employees to work for us for a long time, we are building an organization that considers the comfort of our employees and the happiness of their families.

  • Open
    communication

    • Sharing know-how on raising cattle
    • Active communication between stores

    There is a culture of everyone thinking together and helping each other.
    We are close to the president and have good teamwork so that we can always consult someone if we have any problems.

  • Creativity and Innovation

    • Fermented feed using Orion beer
    • One of the largest large-scale agricultural enterprises in Okinawa Prefecture
    • Okinawa's first award at the National Wagyu Beef Competition

    As a result of our ceaseless creativity since our founding, we have arrived at the sixth industry, which is where we are today.
    Every day we are looking for ways to make Motobu Beef known to as many people as possible.

Interview

Interview with the President

代表取締役社長 坂口泰司

President and CEO Yasushi Sakaguchi

Jump over 3K,
To be a company that can make its employees happy.

What led to the establishment of Motobu Farm?

My involvement with ranch management began when, while supporting my mentor, I heard that in Brazil, alcohol fuel could be extracted from sugarcane pomace (bagasse), and the pomace could be used to make cattle feed. This was the beginning of my foray into circular agriculture.

However, things aren't that simple in the world of biotechnology.
At first, it did not work because cows would get diarrhea when they ate the unbroken bagasse.
During this time, a chemist at a biotechnology company in Okayama helped me find a fermentation bacteria that could break down sugarcane pomace.
It was found that by adding this fermentation bacteria, the fiber in the sugarcane is broken down, and the cows no longer suffer from diarrhea.

I came to Okinawa to get revenge because I heard that sugarcane residue can be harvested there, but when I actually tried it, I found that collecting the sugarcane residue was much more difficult than I had imagined.
The next solution came from the idea that "if we ferment Orion Beer's lees, we could use that as feed?" Luckily, the Orion Beer factory was located just a 20-minute drive from the ranch, and after conducting an experiment, we found that fermenting bacteria worked well.
That's when we decided to use beer grains instead of sugarcane grains, and that's how we started using fermented feed.

もとぶ牛飼育の様子

The journey of Motobu Farm to the sixth industrialization

The circular agriculture that we are currently pursuing, which involves producing, distributing, and selling, is a cycle that has come to be called "sixth-generation industrialization" in recent years, but from our perspective, sixth-generation industrialization was something that came about out of necessity, and was the product of the measures and results that we took at each stage.

First we produce feed, then we buy the cattle from the market, feed them, raise them, and then ship them out.When we compared the costs of feed and labor with the sales from the cattle, we realized that it wasn't necessarily profitable.

That's when we realized, "Why not distribute the products ourselves and sell them there?" That led to our current restaurant business. We were always working to solve the problems in front of us, and as a result, we became part of the sixth industry.

When you go on a trip, there are places you want to see and things you want to eat, and food is also a big part of having fun on your trip.
That's why I want to create something that the locals can be proud of and say, "We have such delicious Wagyu beef in Okinawa!"

Building a store is building people.
A workplace where employees can learn how to live

In order to make our company an attractive place, what I do is to respect each individual.
What leaders need to do is take responsibility, not wield authority and privilege and show off.

I think that the president is also responsible for helping employees grow as people, just as he is when employees make mistakes. For example, if we teach sociology, psychology, business management, etc. to help employees grow, and respect each individual, the company will become one in which everyone can thrive, and their lives will be fulfilling, which will ultimately be a strength for the company.

When employees grow up, get married, have children, and have grandchildren, they want to live a life that allows them to do what they want to do. I think it is the role of management to lay the groundwork for this.

もとぶ牧場スタッフ

The type of person we are looking for

As long as you work with your colleagues, we don't want you to fight or quarrel. As long as you are considerate of others and have the ability to respect and cooperate with them, we believe that everyone can improve themselves, so we welcome anyone who is interested.

No matter how far away our restaurant is, if the food is delicious, people will come by car.
I want to make our company a place where employees think things like, "I want to stay and work here even though I can't move to the city," or, "I want to live in Okinawa because I want to work at Motobu Ranch even though it's far away."

Just as our company's business has ultimately become the sixth-sector industry, it would be exciting if we could all enjoy the time together, thinking about what we can do next each time.

We want those who join our company to feel that work is fun and to spend their limited time meaningfully.

Requirements

Job Openings

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